Electra Sports Drink Sales

Electra is a hydration beverage offering more functionality than regular sports drinks but with lower sugar content and fewer calories. Ya see, i've been drinking sports drinks and hydration elixirs since god's first basketball game, so i've tasted just about everything that's ever been on the market.

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As an athlete, fran wanted a healthier alternative, so she brewed up her own.

Electra sports drink sales. People were open to trying a new brand and willing to switch to a drink that was healthier and tasted better. Electra updated their formulation after listening to feedback from consumers. Fastest recharge iot power station.

Launched out of “pure frustration”, wnba champion fran harris thought of the sports drink after she retired from playing in switzerland. Electra sports drink game plan. She created electra beverages because she felt there was too much sugar in the $23 billion, gatorade dominated sports hydration drink market.

Her research showed that the sports drink category was ripe for growth. Dallas native and former wnba star, fran harris is taking on the $23 billion dollar sports drink industry. Founder fran harris, offers “supernatural hydrationⓡ” for everyday athletes.

Sports drinks are usually designed to replenish both energy (sugars) and electrolytes (salts) in the body. Fran’s years as a sales executive at procter & gamble taught her that market research is essential. Although this is a very competitive market, fran feels confident that her company.

On season 12 of shark tank, former wnba basketball champion fran harris pitched her new sports drink electra.yes, the former proctor & gamble executive is going up against gatorade, which. There is new, healthier sports drink alternative available later this month hitting the market for area athletes. But despite electra’s efforts to prepare for the buzz generated by the show, which corcoran.

First, we had to make sure that we were launching a company on more than an athlete's hunch. Orange and litty lemonade, are free of artificial colors or ingredients and each 16. Each 16 oz bottle only contains 60 calories.

If one notices the electra sports drink while shopping around a local supermarket, dollar store, or nutrition store, know that the ceo of electra is a former wnba champion. Electra on ‘shark tank’ (abc) what is electra? Harris launched electra due to frustration with products in the $24 billion sports drink market that contain too much sugar and too many calories.

Fran harris was part of the houston comets’ first championship in 1997 and also led the texas longhorns to an undefeated mark in 1986. There's a new sports drink entrepreneur in town, and she's got game. The three flavors, passion punch, oh yeah!

Wnba champion bounces into shark tank with new sports drink, electraⓡ. Texas startup electra beverages to pitch sports drink, lifestyle products on 'shark tank'. Electra sports drink shark tank update.

And the company said it expects the sales of its drinks alone to hit $30 million in the next three years. That night, she left her shopify notifications on, listening to electra’s first sales come through. That night, electra was born.

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